PRESENTATION OF THE ‘INSPIRATIONS AND TRENDS REPORT’ Fall/Winter 2010/11

This ModAmont exclusive publication is a visual tool that interprets the Autumn-Winter 10/11 trends as concepts that can be used by the industry.
A selection of styles, a choice of materials, unexpected textures and a palette of 24 colours showcase the creative directions
of the Autumn-Winter 10/11 season. By Farouk CHEKOUFI

This deck of 80 cards is divided into three sections:
- A ?rst section which includes eight style themes. Chosen from a blend of men's and women's ready-to-wear, casual and
sportswear, this sampling of styles opens with new vocabularies of textures.
- A second section in the shape of a 24-colour shade chart illustrates the major chords of a new materiality of colour.
- To summarize, A colour digest which corresponds to the 8 styling themes of the ?rst section, presents 12 colour combinations arranged by ready-to-wear market sector.
Industrial wastelands, transhumance of yesteryear and today, oriental sampling, kitsch souvenirs, optical charivaris, full HD civilisations are the vectors of an eco-responsible approach where the accessory brings meaning to the future in the coming season.

STYLING
Theatrical society and the surrealism of a post consumerist society, back to the future and combined pasts, quality cra��smanship and slow production, hold back the passing of a new archeology of the future.
Sampling of styles, new vocabulary for materials, the non-precious becomes precious, extolling or contradicting the outlines of an “In between” season.
flagships of this “new elsewhere”, accessories become the fount of inspiration.
COLOURS
Rusty textures and oxidised industrial primaries, trans-shamanic vivacity and capital kitsch, bakelite shades and ‘vintage’
beiges, reminder of a lasting and unique pre-history.
Textured formicas and chromatic cacophonies, HD blacks and inox brilliances, dullness shaded whites and sustainable palette, form the major chords of new materiality of colour.
The A/W 10-11 range invites us to go “in between” an intimate and subversive season, mystical and radical.
MEN’S AND WOMEN’S CASUALWEAR
Inspirations
Friches industrielles désaffectées et étrangeté du vide, bâtiments délaissés chargés de mémoire et lieux dévorés par la rouille, ou le temps suspendu d’un nouvel « art en friche », fabrique de nouveaux imaginaires.
Styling highlights
Rusty tie and dye Dripping and flaky paint Graffti and subversive slogans Dented, oxidized iron Factory uniform Industrial salvage
Trims highlights
Buckles, rusty metallic accessories Minimalist metallic fasteners Rivets like nuts and bolts and rusty screws Denim zips with oxidized meshes, zips from workers overalls Alternative and subversive graffti transfers Denim and dripping canvas, worn, stained, greasy Labels and worn industrial plates Eroded, dented, embossed, irons Hard-back leathers and worn straps Grungy, moth-eaten fur, unravelled knitwear Frayed selvages, braids, piping
Colours Worker blue Factory green Red lead Outdoor green
MEN’S AND WOMEN’S READY-TO-WEAR
Inspirations
Tartar caravans and the Samarkand gold route, ancestrality and nomadism, transhumance from yesteryear and today, conceptual and mystical wandering, or the interiorisation of a new elsewhere.
Styling highlights
Yurt felt Tatar saddles Nomad embroidery Rustic wools Shamanic amulets Rumpled furs
Trims highlights
Woven yak wool, mohair fringes and capes, compressed yurt felt, saddle blankets Rustic, big-needle knits Persian
motifs, Uzbek and Mongolian embroideries, braids and embroidered wool bunting Mongolian lambswool padding, goat
mane and hairs, wild wolf patches, canvas lined with short fur Wide ethnic waistbands and drawstrings for baggy harem pants Bib fronts and shamanic talismans (bone, polished granite, raw jade) feathers, semi-precious stones, beads)

Military felt, buckles, buttons and zips for Canadian leather jackets, flight jackets, belted offcers overcoats, military surplus Saddle leather buckle straps and straps, buckles and bits in aged bronze
Colours Mineral brown Hypnotic red
Felted beige Twilight

MEN’S AND WOMEN’S READY-TO-WEAR
Inspirations
Silky brocades and boudoir luxury, chimeric bestiary and opium inspired languor, sulphurous dandyism and extravagant
styles, or the quintessence of orientalist sampling, sophisticated and expressionist.
Styling highlights
Mandarin brocades Coromandel lacquer Boudoir velvets Chimeric bronzes Lace panels Kitsch chinoiseries
Trims highlights
Chantilly lace in Chinese shadows, spidery lace Crushed or quilted velvet for indoor jackets and Poiret coats, pagoda
shoulder pads, lampshade skirts Astrakhan padding, chinchilla-style rabbit, tiger print Lacquer, cracked ?nishes,
sculptured wood or bas-reliefs in resin Chimeric irons and bronzes, repoussé metal in patinated brass Silky brocades,
floral arabesques, digital oriental motifs Polychromatic ceramics and cloisonné, kitsch plastics   Mandarin jewels, jade
or serpentine, pompoms, knotwork and braids and cords cuflinks, embroidery in jet and black onyx # Pleated eel and
shagreen, printed dragon scale leathers
Colours Oxidized brass Imperial purple Emerald   HD black
MEN’S AND WOMEN’S READY-TO-WEAR
Inspirations
Radio nostalgia of the 50s and old fashioned postcards, bazaar kitsch and vintage wall paper, modern comfort and faded
Formica, padded moleskins and nylon hosiery, reviving the secret garden of our memories.
Styling highlights
Tartan plaids Faded Formica flammée moleskin Bakelited wood Old-fashioned lace Cardigan knits
Trims highlights
Twin-set knits in the broderie anglaise style, and Shetland cable or tennis stripe ribbed-edgings, Burlington diamonds

Braids and bows in bouclé tweed, pipings in rough wools flounces in blistered nylon, sheer nylons Petticoat laces, long beaded embroideries for cardigan Buttons and buckles in bakelited, enamelled, dyed or covered wood Brooches and costume medals, multi-strand necklaces, faded flowers Vintage overstitched moleskin for 50s totes and moccasins Old-fashioned prints on blouses and shirts College checks, Prince of Wales, dufle coat buttons Milliners velvets and woollen cloth for boxy jackets Satchel-style buckles, clasp and strap Colours Formica yellow Outdoor green Moleskin beige Bakelite brown
MEN’S AND WOMEN’S READY-TO-WEAR
Inspirations
Anamorphosis and chromatic aberrations, optical cacophonies and kinetic jacquards, oversized prints and Pixellated motifs,
vintage RGB and multicolour checks clash in a fun and post-modern charivari.
Styling highlights
Kaleidoscope of prints Kinetic reliefs RGB linoleum Pixel marquetry Optical moirés Printed Formica
Trims highlights
Oversize hounds-tooth, optical checks, Vasarely spots Kaleidoscope prints, Pantone colour blocks Harlequin print knits
or Pixellated knits RGB marl tweed and tapestry jacquards Formica buckles and oversize or all-over buttons Beads
and rings in strati?ed Memphis multicolour False teddy bear fur and stripes of kinetic fur # Ribbed knee pads and gaiters
with multicoloured stripes Linoleum and tiles of embossed or pelleted rubber for fun leathergoods

Colours Moleskin beige Graphite
Pulsing orange Shocking pink
MEN’S AND WOMEN’S SPORTSWEAR
Inspirations
Engineering and nanostructures, shape memory alloys and polymeric ceramics, polish mirror stainless steel and thermal enhancements, light and airy quilting and strati?ed textiles, or the arrival of a digital, full HD civilisation.
Styling highlights
Eather light quilting Sparkling effects Lacquered coatings Iridescent macro reliefs Hologramme shine Electroluminescence
Trims highlights
Diamond or large gadroon pattern quilting, ‘Michelin man’, padding Glossy Lycra, shiny stretch satins, neon lacquered checked nylon Reflective materials, electroluminescent ?bre optics Buckles and metallic accessories machined in mirrored stainless steel, press studs, riveted buttons in high de?nition alloys Cosmic jewels and fractal spheres, diamond crystals, spring chains, woven knits, cores of metallic ribbon Embroideries and mosaics of glowing mirrors, sheets of injected shape memory metals, metallic pleats and lurex knits Holographic materials that change according to the angle of vision Rails of shiny nickel staples and asymmetric zips
Colours Titanium blue Mirror inox
HD black Frosted haze
MEN’S AND WOMEN’S READY-TO-WEAR
Inspirations
Interaction between opacity and transparency, effects of voids and cutouts, dense shadows and section reliefs, diaphanous transluscents and airy knits illustrate the ideal transparence of our appearances.
Styling highlights
Organza layout Laser cut openwork Interlocked metal Mineral translucence Pearly opalescences Printed glass
Styling highlights
Thread lace, cloisonné lace, organic tulle and blistered transparent, chiffon pleats, silicon embroideries Perforated micro mesh, biomorphic netting, flannel gauze Lattice metal, alveolar netting Transparent propylene layout and opaque cellulose Opaline buttons and buckles in broken/wired glass Fractal rhinestones, quartz and raw studs Crystal
sequins, all-over embroidered curved beads PVC straps like printed glass, dichroic, Plexi heels Acoustic foam, pasted neoprene, double-sided flannel bias binding for cigarette trousers and buttons in staggered rows Serge bias binding and invisible zips for toggled constructions ,Colours Mirror inox Casein white Twilight   Diaphanous beige.
MEN’S AND WOMEN’S CASUALWEAR
Styling highlights
Plywood and chipboard Vegetable dyed raw wool Hevea rubber plastic Organic jersey fleece Geotextile canvas Recycled PVC
Trims highlights
Crepe soles and plywood heels Sheepskin and vegetable tanned leather Grainy tweed and organic cotton corduroy Buckles and fasteners in natural hevea rubber Buttons and buckles in chipboard Laces and cords in bamboo ?bres Recycled cardboard packaging # Cottage industry style home knit jumpers # Boiled wools and shades of colours, flannelette fleeces Colours Peat   Pulsing orange Formica yellow Felted beige
FOCUS ON LEATHERGOODS & SHOES TRENDS
LOOSEN UP
Longing for strong fragility, desire for lascivious elasticity. Between knitted rib and leotard, between tutu and silicone. Perfection
of gestures, poise. Innovative and technical materials combine with simple materials.
Clasps and buckles in resin, rubber, latex, ceramic, paper for winter sandals, ?gure-hugging boots, ergonomic bags
COLOUR ATMOSPHERE : pure and delicate, tender and frugal range
ADORN
At the heart of darkness. Bind nocturnal forces, taste of mystery, hypnosis, birds of the night, surrealist femininity.
Corrosion, oxidation, blackened materials, stones, nails or oxidised. Peacock, raven feathers, netting, violet, for evening bags,
purses, hose, thigh boots, long gloves and burnt mittens.
AMBIANCE COULEUR : blackened range. Intense blues, devilish russet, intense violet and deep red
COSTUME
We scour the flea markets, mix vintage with contemporary, carried away by a kitsch and artless fervour with a hint of reclaimed
childhood. We put on fancy dress, play with disproportion.
Animal prints, neon sequins, spangles, worn leather, vintage clasps, square and round chains, leopard print muslin, felted
knitted wool for dual material sneakers and low boots, coloured shoulder bags, vintage sport bags, holey mittens
COLOUR ATMOSPHERE : dispersed range. Colours, bright or flashy, fragment to form a kaleidoscope.
DRESSING UP
and decadent opulence, reworked arabesques and scrolls. Oriental feminine luxury, from Byzantium or Venice.
Rubbed calf suede, embedded stones, Fortuny pleats. Sensual furs. Worked gold, heavy brocades, deep dyes, transparent
mosaics, worn ribbons, ornate buckles, elaborate clasps, for babouches, clutches, purses, pleated gloves
COLOUR ATMOSPHERE : range of patinated colours; colours of wood panelling, of royal porcelain. Decadent flowers
A-W 10/11 men’s, women’s, casual and sportswear trends
For the September 2009 edition, ModAmont is renewing the new format seen in February: the concept of a single general
forum and a very clear presentation of samples, to offer a wider vision of the products available at the show, across all sectors
of the ready-to-wear market - men’s women’s casual and sportswear - via a single general forum.
The strong signal of an array of wood-effect topographical strata, the dusky intimacy of furniture covered in recycled felt, the
hint of raw wood on recessed pulpits, and the kinetic effect of chromatic strata which enhance the colours of the season, and
hold back the passage of a new archaeology of the future. Between green design and an installation in the style of Joseph
Beuys, the scenography celebrates or contradicts the appearances of an “In Between” season.
All the men’s, women’s casual and sportswear trends from the trend book are interpreted in terms of exhibitor products.