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CARLOS MIELE Glamour from BrazilJust around the corner from Place Vendôme, a boutique of a rare elegance has just opened: Carlos Miele. A star in Sao Paolo (a native son) and Rio, Carlos Miele presented his 11th fashion show in New York last September and has possessed a boutique in the heart of Meatpacking District since 2003. This is his first adventure in Europe.
It had been his childhood’s dream to open a boutique in Paris and thus being so important, it took 3 years to find the right spot, between Chanel and Hermès… We are ecstatic at seeing the result. The work of architect Hani Rashid with organic volumes and contemporary white lines accentuate the evening gowns and sexy outfits presented in the showcase on the ground floor. The atmosphere of this space of 230 m² on two floors is inspired by the exuberant Brazilian culture and baroque style, combined with the cold and precise character of new technological means.
The store’s angles don't create a geometric cube - they are made up of elements such as white lacquered walls with white stones that are worked, gathered and superimposed in a homogeneous and continuous way, reflecting the store in its totality. Everything is tied in with a wall sculpture in fibreglass, which extends from the entrance all the way back to the dressing rooms; thus celebrating a landscape of desire and sensuality. With its natural shapes and bright white space, the store evokes a liquid environment, a silken background drape, ideal for custom made dresses, refined and colored by Miele.
The creative focusing of Miele’s cut and line combine craftsmanship and luxury, creating a unique signature, systematically elected by the press and fashion icons such as Jennifer Lopez, Sandra Bullock and Heidi Klum.
CARLOS MIELE 380, rue Saint Honoré 75001 Paris
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